So in the past few days, I've been reading and not writing all too much as you might have noticed. It is always good to do research before you write, it makes it that much more interesting.
Today's conversation is about SEO once again. I get calls from potential clients asking about seo and how I can help them rank higher or make more sales.
SEO mainly consists of 3 important factors.
- Keywords
- Content
- Backlinks
Keywords are the most important factor to your site. If you do not research your keywords, your traffic and response will be mediocre. When you buy your domain, do some research on keywords before you buy. There might be a better domain for sale that will get more traffic just off the name of the domain.
Oh ya I forgot, it all starts with the domain name. If you have a crappy domain name, it makes it that much harder to get traffic. I like brandable domains myself because people can relate to them much easier.
Content is your message of your site. What do you want the world to know about you and the research that you have done??? One thing about content is it also has to be keyword related.
If you do not know how to write, hire a copywriter who specializes in keyword sales letters.
Backlinks are a very important part of your site. Without quality backlinks to your site, no one would know your site at all. Think of a backlink as an advertisement in a local newspaper.
Notice I typed quality and not quantity. This is very important. It is the difference of targeted traffic rather than generic traffic. Targeted traffic has a way better conversion ratio than generic traffic.
In the end, you want to convert traffic into sales with the best conversion ratio possible.
This brings me to my next post in the next few days, "How You Convert Traffic Into Sales..."
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